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10 Best Photo Editing Apps Used By Instagram Influencers

Instagram has grown to be one of the most popular social media platforms for sharing photos and videos. Currently, there are over 1 billion users on the social network. When you are an influencer, your goal is to reach and engage with as many users as possible. And, since Instagram is purely about visuals, you have to make sure that what you post is both graphically impressive and striking. Almost all Instagram influencers use the best photo editing apps in the market to make this happen. We’re going to explore what these apps are in today’s post.

What is an Instagram Influencer?

When you are on Instagram, you are referred to as an Instagrammer. Anyone can be an Instagrammer, but only those who have the ability to influence others can be called Instagram influencers. This breed of social media stars has established credibility and a significant following.

Best Photo Editing Apps Used By Instagram Influencers

What are the benefits of using a photo editor?

Although most Instagram influencers can take great photos, many still use photo editors to really capture audiences. These tools can bring an Instagram influencer several benefits, including the following:

  • Better Esthetics

Every Instagram influencer gives off a certain vibe. You’ll be able to feel it when you visit their feed. They follow a certain color palette in their photos which feels very professional. You can easily integrate a color palette into your photos by using photo editing apps, delivering an elevated feel. 

  • More Appeal to Followers

People are on Instagram to appreciate stunning photos and videos. Once you enhance your pictures with editors, they become more dazzling, likely attracting your target audience and the audience that is already following you. 

  • More Appeal to Brands

Instagram influencers also need to catch the attention of brands. Brands are less likely to partner with an influencer if their feed is mediocre and plain-looking. 

  • Easier to Save and Curate Your Feed

There are photo editing apps that have extra features like auto-posting and content planning through a calendar. This makes it easy for an influencer to plan out, curate, and schedule posts, saving a lot of time.

  • Unleash Your Creativity

Using photo editing apps grants, you access to many tools that can awaken your creativity. You can choose from different filters and try putting text on photos.

RELATED: 10 Reasons Why Instagram Influencers Need A Blog

10 Best Photo Editing Apps Used By Instagram Influencers

10 Best Photo Editing Apps Used By Instagram Influencers

1. Canva

Canva is one of the most popular design platforms today because of its easy-to-use interface plus premium design features. A user doesn’t have to have advanced photo and video editing skills to produce graphically appealing collaterals for social media and presentations, posters, business cards, and more.


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VSCO is a mobile app for photography and photo editing. It already has preset filters and tools that allow you to make small adjustments to photos – brightness, crop, skew, contrast, and more are available as features. Through the paid version, advanced tools can be accessed. One can also share creations with the VSCO community.

3. A Color Story

A Color Story is an easy-to-use photo editing app with plenty of useful features. Users can apply preset filters and make custom ones that fit their esthetic. The app also offers movable effects and basic photo editing tools, including curves.

4. Facetune

FaceTune doesn’t need an introduction. It’s said to be an app used by both celebrities and Instagram influencers alike. Based on its name, it’s an app that allows you to change certain aspects of your face or body without being knowledgeable in photo manipulation.

5. Snapseed

Snapseed is another popular app used by Instagram influencers. It has most of the same features as the tools mentioned on this list, but it saves users’ editing history, redirecting to actions that were done before. It’s also a pretty popular app for photographers because of its advanced and diverse editing aspects.

6. Foodie

Even if you are not an influencer, you’re highly likely to take a photo or two of the food you ordered in a restaurant, especially if the presentation is A+. Foodie lets you take amazing food photos easily by presenting different filters, a smart guide feature for taking top-down photos, live filters, an option to share to social networks directly, and so much more.

7. Adobe Lightroom

Aside from Snapseed, Adobe Lightroom is another favorite among photographers because it has advanced features that can tweak almost every photo aspect. Curves, RGB, Colors, Clarity, are just some of the examples. Adobe Lightroom isn’t as easy to learn as the other apps on this list, but it is packed with features for pros.

8. PicsArt

PicsArt is similar to VSCO because it offers users a community experience by providing photo and video editing tools. The app also has a sticker and collage maker and a drawing tool. A premium account can be purchased to access an ad-free editing experience.

9. YouCam

YouCam is definitely a must-have if you want to focus on videos. It’s one of the top selfie video editors in the market. It can be used for Instagram and other social apps that involve videos such as YouTube and TikTok.

10. InShot

InShot is the app you want to download to create videos with a more current feel. It has preset filters and basic video editing features. What’s great about InShot is that it contains copyright-free music, which can really enhance any video.

10 Best Photo Editing Apps Used By Instagram Influencers

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